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Marketing

   The Marketing Major: As a field of study, marketing concerns itself with all the activities that occur between the production and the consumption of goods and services. Marketing students learn about product development, advertising, promotion, pricing, retailing, consumer decision making, legal aspects of marketing, global marketing, and marketing research.
   Employers of marketing majors include large business and industrial firms but also smaller companies, private research organizations, and advertising agencies. Retail and wholesale trade, insurance, travel, and real estate are other areas where your training can open up job opportunities.

Departmental Website:
http://business.rutgers.edu


   Please click on the tabs below to see sample occupations possible with a Marketing degree and employers who have hired Rutgers-Newark students with a degree in Marketing.

  • Sample Occupations
  • Employers who have hired R-N Graduates

Sample Occupations

  • Business Credit/Loan Administrator
  • Consumer Credit/Loan Officer
  • Market Research Analyst
  • Retail Store Manager
  • Marketing/Sales Manager
  • Business Manager
  • Buyer, Retail Store
  • Research Interviewer
  • Sales Representative
  • Advertising Copywriter
  • Fund-raiser/Development Officer
  • Securities Broker
  • Property Manager
  • Direct Mail Specialist
  • Advertising Account Executive
  • Media Buyer
  • Advertising Production Manager
  • Management Trainee
  • Brand or Product Management
  • Advertising Traffic Coordinator
  • Media Time Sales Representative
  • Industrial Traffic Manager
  • Inventory Control Specialist
  • Insurance Agent/Broker
  • Accountant, Public Practice
  • Management Accountant
  • Claim Adjuster/Examiner
  • Writer/Author
  • Employment Agency Counselor
  • Consultant Market Research Company
  • Manager
  • Sales Promoter
  • Lobbyist
  • Warehouse Manager
  • Urban/Regional Planner
  • Technical Writer/Communicator
  • Grant Writer
  • Comparison Shopper

Employers Who Have Hired R-N Graduates

  • Rolling Stone Magazine
  • Sony Music Entertainment
  • Gay Activist Alliance
  • Northwestern Financial Network
  • Prudential
  • Irvington General Hospital
  • Newark Do Something Fund
  • American Association of Advertising
  • Polo, Ralph Lauren
  • Sports Illustrated
  • CN8 Comcast Network
  • WNYC
  • Men's Journal
  • John Hancock
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