Writing HTML for the Web:

Heyward Ehrlich, Hill 521, 353-5279, x521
Office hour: TuTh 4:00-5:30 pm and by appt.
Email address: ehrlich@andromeda.rutgers.edu

Course aims: to research, develop, and write content which will be formatted, visualized, and published as web pages in a web site. Student asssigments will consist of weekly research, writing, quizzes, exercises. and class participation in live discussions and online discussion threads. There will be a term project and a final exam. Since 350:465 is a writing course, it does not meet the college literature requirement althjough.it can be used as an elective for 350 and 570 majors

Main 465 Page

350:465 Writing HTML for the Web, Fall 2001
TuTh 11:30 am, Classroom: Hill 104, Index 31248

Web page: http://andromeda.rutgers.edu/~ehrlich/465/
Discussions: http://tecn.rutgers.edu/html
E-mailings: banana@andromeda.rutgers.edu

Texts: Elizabeth Castro, HTML 4 for the World Wide Web
(Peachpit, 2001, 4th ed.)
Molly Holzschlager, Using HTML 4: Special Edition
(Que, 2000, 6th ed.)


C o u r s e     T r a c k s :

Research and content:

Traditional sources of information
Print sources: libraries, archives
Online and subscription databases
Mixed online/printed resources
Interviews
Photographs and videos
Online searchign and directories
Online mail, news, blogs

More »
Writing and editing

Spelling and punctuation
Voice and idiom
Oral, print, digital literacy
Rhetorical strategies
Browsing vs. reading
Writing for the screen
Word processors
Text and HTML editors

More »
Markup and presentation

Basic HTML
Fonts
Images
Links
Lists
Tables
Frames
Legal issues

More »
Publication and promotion

Browsers
Monitors
Plugins
Platforms
Web servers
Site structure
Testing
Site Promotion


More »
Design and layout

Audience and purpose
Mission and tone
Navigation
Visual metaphors
Bandwidth
User interface
Stylesheets
Usability
Stickiness

More »
Programming

W3C HTML standards
browser levels 3-4-5-6
JavaScript
DHTML and XHTML
XML
ASP
Java, ActiveX
Perl, PHP
Visual Basic, SQL

More »
Web Multimedia
Animation
Audio
Streaming video

More »
Commerce and databases
Site searching
Shopping cart
Database query

More »
 

C o u r s e     F a c t s :

Student Skills

  • E-mail account on pegasus. This includes obtaining a login name and password. The usernane will also identify the directory where each student has web space on pegasus.

  • The e-mail reader on pegasus is pine. Students will learn to receive, send, and manage mail.

  • Netscape 4.7 and Internet Explorer 5.0 are the standard browsers in the Rutgers-Newark labs. Students will learn to navigate, to capture text, to manage files "save as," to view code, and to print in both.

  • Unix basics include mastering pico (or emacs) as the text editor on pegasus, the management of a personal public_html directory, and file manipulation, including uploads and downloads using ftp.

  • In the networked Windows environment, students will learn basics of file editing/management, using Notepad, a non-formatting editor, and text block transfers using Clipboard.

  • Other text editing software will include Notetab (freeware), and your favorite text editor or word processor in text mode..

  • Advanced software may include HomeSite, Dreamweaver, FrontPage 2000, Net Objects Fusion, Go Live, Photoshop, and other plugins and helper applications.

  • Student Projects

    Here are some typical student projects in the course:

    • Home pages reflecting family, friends, personal interests, travel
    • Resumes which can be submitted to a prospective employer
    • Authoritative informational pages on original research interests
    • Portfolios linking to existing web documents and illustrations
    • Informed critiques of existing prominent web pages
    • Creative hypertext short stories or poems
    • Commerce sites for real (or imaginary ) products or services
    • Training and tutorial pages on web techniques and software
    • Advocacy sites for a cause, charity, or institution
    • Critical studies of printed and online Web sources
    • Informed treatments of legal, economic, and cultural Web issues
    • Internship projects with the college or local employers
    • Experiments in dynamic HTML and special effects

    Expect reading and research assignments, using both the library and web sources. The course will cover with HTML formatting skills, such as fonts, color, tables, and frames, as well as dynamic HTML devices, including stylesheets and Javascript. Students are encouraged to develop their own sense of style and design. Advanced graphics, special effects, and multimedia will be shown.

    Course assignments

    Weekly Assignments:

    Reading selections on cyberspace and virtual reality, virtual communities, freedom/censorship, sexual politics, virtual books and libraries, cyberpunk/cyberdogs, and MUDs/MOOs.

    Reading assignments and encoding exercises in Castro and in Holzschlager

    Participation in class discussion thread on tecn.rutgers.edu/html.

    Critique and discussion of student web pages/sites under construction.

    Library and web research to develop content for web pages.

    Using templates to compose and format web pages and segments.

    In class review quizzes (no makeups).
    Term Assignments

    Composing, configuring, and supporting a complete Web site.

    Proposal for term project or paper.

    Final examination (no mid-term exam)

    Computer access at Rutgers

    Computer Access:

    Computer classrooms reserved for our class time use are typically equipped with Windows 2000 Pro, Netscape 4.7 and Internet Explorer 5.0 browsers, Pentium PCs and Macs with 3.5" floppy diskette and 100 MB Zip disk drives in Novell networks. Handouts are available in the racks for the most common computer operations and needs.

    Note: Students who use Netscape browsers and Macintosh operating systems may also need to learn Internet Explorer and Windows.

    Beyond Rutgers: students who have access to computers off-campus are urged to download Netscape 6.1 and Internet Explorer 5.5 or 6.0 browsers on their own until this software is available in the Rutgers networked labs.

    Compatibility: Some new features in IE 5.5/6 and NN 6.1 may not be compatible with the IE 5.0 browser in the Rutgers lab. Many features in IE5+ NN6+ sill cause crashes in NN 4+. Files saved in the latest versions of Word 2000 may not be compatible with earlier versions of Word.

    Rutgers provides access to its general computer labs equipped with Windows, Macintosh, and Sun machines and high-speed printers in Hill Hall, Englehard, and elsewhere on a first-come basis. Although facilities are growing, computer access cannot be guaranteed at all hours, and some advance planning may be necessary at times.

    The research, writing, and computer encoding exercises and assignments in this course will require a substantial number of hours of work daily and weekly. Students who have computers at home or elsewhere off campus may use them for class work but must take responsibility for their own connections. Remote computing is possible using Rutgers RUNFREE software (free) or a commercial internet service provider (ISP).

    Readings:

    Bibliograhy:

    Benjamin, Walter. Illuminations
    Brand, Stewart. Media Lab
    Dery, Mark. Flame Wars
    Forester. E. M. "The Machine Stops"
    Gibson, William. Neuromancer
    Heim, Michael. Electric Language
    Huxley,Aldous. Brave New World
    Landow, George. Hyper / Text / Theory
    Ong, Walter. Orality and Literacy
    Orwell, George, 1984.
    Roszak, Theodore, The Cult of Information
    Stephenson, Neil. Snow Crash
    Turkle, Sherry, The Second Self

    Periodicals and Newspapers:
    Harper's
    New Yorker
    Wired
    New York Times (nytimes.com)
    Wall Street Journal
    Newsweek
    San Francisco Chronicle (sfgate.com)


    Online search engines:
    Google
    Northernlight
    Alltheweb
    Altavista
    Yahoo
    Hotbot
    Online sites and addresses:
    www.w3.org
    www.rutgers.edu
    www.libraries.rutgers.edu
    www.rucs.rutgers.edu

    The Web is developing so rapidly that printed materials, which may take a year or two to prepare, are often out of date. In Fall 2001, a copyright date of 1999 might be acceptable unless one realized the materials were prepared in 1997-98!

    Computer prices are now very low, starting under $600 for a computer and monitor, with printers and scanners under $100. Students should be aware that the so-called ISP $400 "rebate" now being offered in stores entails a 3-year commitment of $800. The cheapest printers, not unexpectedly, have the highest per-page ink costs.